Camarillo, Calif., Nov. 6, 2015 – Learn about business management, finance, law, marketing and social business to name just a few of the subjects that will be covered during a series of seven free lectures being given by CSU Channel Islands (CI) Business and Economics faculty.
All seven lectures, which will begin Nov. 18 and run through May 2016, will be at the Camarillo Public Library at 4101 Las Posas Road in Camarillo.
The presentations will be held on Wednesdays from 6 to 8 p.m. and all will be from faculty of CI’s Martin V. Smith School of Business & Economics.
Nov. 18, 2015: “Business Success in China: Understanding Business Culture” by Associate Professor of Business and Finance Priscilla Liang. This talk will detail the unique business culture that exists in China, influenced by major Chinese philosophies and feudalism in China’s ancient history. Liang will then discuss the socialist market economy of the present.
Dec. 16, 2015: “Beyond Words: How Nonverbal Communication Influences Business Interactions” by Assistant Professor of Marketing Susan Andrzejewski. A handshake or a smile can set off countless judgments of others in a business context. Andrzejewski will discuss the nonverbal cues in our interpersonal interactions and what they may be saying about us, or what it makes us think about others.
Jan. 20, 2016: “Supreme Business: How SCOTUS’ Current Term Will Impact Business” by Business Lecturer Mari Rockenstein. Rockenstein will review the United States Supreme Court’s 2015/2016 term and see how the rulings in those cases may affect your business.
Feb. 17, 2016: “Start Your Business Lean and Quick: The Lean Startup Approach” by Professor of Management Information Systems Minder Chen. Chen will talk about the “Build-Measure-Learn” cycle as a means of measuring user feedback to see if your business model is working well, Chen will introduce a method to build a new business with a lean startup approach.
March 16, 2016: “Business Management and Operations: Location Strategies” by Business Lecturer Alan Jaeger. Succeeding in today’s global climate requires a global perspective. Jaeger will discuss the strategic importance of location and the factors that affect a business person’s decisions about location.
April 20, 2016: “Social Business: Where Profits Meet Meaning” by Business Lecturer Maria Ballesteros-Sola. Conscious capitalism has given rise to a business model called “social business,” in which profits and social good come from the same company. Ballesteros-Sola will describe social business, discuss well-known examples and go over challenges and limitations of the social business model.
May 18, 2016: “Crowd-funding: Jumpstart Your Business” by Business Lecturer Michael Seay. Seay will look at this 21st Century method for raising capital to start a business. Seay will talk about crowd-funding from everything from fundraising campaigns to financing for a new venture.
The library lecture series is sponsored by the Martin V. Smith School of Business & Economics; the City of Camarillo Public Library and the Russell Fischer Business Collection.
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About California State University Channel Islands
CSU Channel Islands (CI) is the only four-year, public university in Ventura County and is known for its interdisciplinary, multicultural and international perspectives, and its emphasis on experiential and service learning. CI's strong academic programs focus on business, sciences, liberal studies, teaching credentials, and innovative master's degrees. Students benefit from individual attention, up-to-date technology, and classroom instruction augmented by outstanding faculty research. CI has been designated by the U.S. Department of Education as a Hispanic-Serving Institution and is committed to serving students of all backgrounds from the region and beyond. Connect with and learn more about CI by visiting CI's Social Media.